If you are the one who uses Google Chrome as the default browser, you might have noticed that sometimes you will see a “Not Secure” tag when visiting some websites. So, what does it mean and why you get it when loading some particular sites?
Well! From January 2017, Google Chrome has started to mark most of the HTTP websites as Not Secure, especially when they collect users’ information. This feature is enabled with the release of Google Chrome version #56.
For example, if you visit a website with this URL:
… and this page is just a page with some paragraphs. Then you will not see any “Not Secure” tag.
However, if you visit a page, such as:
… and this page has fields that ask users to enter username and password. Then you will see a “Not Secure” tag within the address bar of Google Chrome, in the front of the website address.
In our opinion, this warning is quite helpful to answer the question:
Is this site secure?
Is this site encrypted?
When seeing the “Not Secure” tab, you can quickly jump to the answer:
No! This website isn’t encrypted, so it’s not secure.
However, if you access that website through the HTTPS protocol (if supported), then there’s no warning at all. Furthermore, you will see a “Secure” tag that indicates this website is fully encrypted and secure.
In case you don’t want to see this warning anymore on your Google Chrome browser, there is a way to turn it off permanently, through Google Chrome’s Experiments (aka chrome://flags/).
If you are a website owner, the best way to make this tag disappear is to purchase an SSL certificate and install it on your website. As a result, the “Not Secure” tag will be replaced with a green padlock and the “Secure” tag to indicate your website is safe to visit. Concerning online business, this could help you boost your online sales as it will make users trust your online shopping website.